Cyber-security firm, Avast, claims to have discovered 21 adware gaming apps on the Play Store. The company says it has already reported about its findings to Google, but 19 of the malware apps remains on the platform as Google investigates its findings. The new malware apps are apparently part of the HiddenAds family, similar to the ones the company reported back in June and September.

Describing the modus operandi of adware developers, Avast threat analyst, Jakub Vávra, said: “Developers of adware are increasingly using social media channels, like regular marketers would. This time, users reported they were targeted with ads promoting the games on YouTube. In September we saw adware spread via TikTok. The popularity of these social networks make them an attractive advertising platform, also for cybercriminals, to target a younger audience”.