Asus is all set to launch its first OLED TV in India on March 3, for which the company has started a new “#WhoWatchesTV” campaign. This new age OLED TV is said to change the way a user watches TV, and from what we can make out from the teasers, it appears to be a portable TV solution.

In an official tweet, Asus has confirmed that it will launch a new OLED TV on March 3 at 12 noon, most likely via an online event. The tweet includes a short video for the “#WhoWatchesTV” campaign, based on how Indians react when their TV experience is interrupted, and raises the question, “who watches TV?”

Want to have a cinematic experience anytime, anywhere? The new age of ASUS OLED TV is here & is your perfect companion to #WowTheWorld. TV is never going to be the same again!Unveiling on 3rd of March 2022 at 12 noon.#ASUS #ASUSIndia #WhoWatchesTV #ASUSOLED pic.twitter.com/h9Wu4JmR4u— ASUS India (@ASUSIndia) March 1, 2022

However, details on the upcoming Asus product haven’t been unveiled yet. Hence, we need to wait until March 3, which is two days away, to get a proper idea of how special this OLED TV from Asus could be. It shall be interesting to see what the device is like, after all.